Following the impactful design of the Pinion Palloozza shirt, Mesa State College entrusted me with the creative task for their next Homecoming event. The theme, "Get Up Stand Up," was not just a rallying cry but a profound invitation for new students to actively participate in campus life, echoing the spirit of involvement and resilience.
A Design That Commands Attention
To embody the essence of standing up and making a mark, I chose a striking contrast of bright yellow against a bold black shirt, ensuring the design would not only pop visually but also carry a powerful message. Central to the design is a silhouette inspired by Bob Marley, an icon of defiance and strength, with his fist raised high in the air—a universal symbol of solidarity and courage. This imagery serves as a potent reminder of the power of standing out and standing up in the face of adversity.
Radiating from behind the silhouette, rays burst forth, symbolizing hope, enlightenment, and the shining path of leadership and activism. This motif is designed to inspire and illuminate, encouraging students to be beacons of positive change within their community.
Empowering Words for a Unified Campus
Above the commanding silhouette, the bold, blocky type proclaiming "Get Up Stand Up" serves as both a theme and an invocation, urging students to rise to the occasion. Beneath the silhouette and its radiant backdrop, the phrase "Get Involved" acts as a direct call to action, inviting viewers to take an active role in campus events and initiatives.
This design for the Homecoming event was more than just an artistic endeavor; it was a message woven into the fabric of the campus community, aimed at fostering a sense of unity, engagement, and empowerment among new students. Through vibrant colors, meaningful imagery, and motivational text, the "Get Up Stand Up" shirt design became a wearable manifesto for change and involvement at Mesa State College.
Tools: Adobe Illustrator | Adobe Photoshop